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Forshay stands for people doing their best work, on teams with diverse backgrounds that foster creativity, leading to stronger business results.

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VP of Marketing (Interim)

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Job Description

Our client, a SF based tech company focused on creating tools that help businesses be more efficient, is looking for a Interim VP of Marketing to help them launch their enterprise software product. Looking for someone with strong product marketing experience, strategic but willing to get their hands direct. Must have strong leadership skills. 

Responsibilities:

  • Help launch enterprise software product 
  • Provide dashboard/feedback on a weekly and monthly basis regarding usage, marketing activities
  • Execute and further develop marketing plans and programs to position the company and products and to drive adoption, according to company KPIs
  • Manage PR and outbound marketing efforts, and co-branding efforts
  • Manage marketing event planning and execution
  • Manage all marketing vendor relationships
  • Provide guidance and direction to Digital Marketing Manager
  • Contribute to product roadmap and provide guidance to product management/product marketing 
  • Own customer relationship and oversee all communications within email and mobile channels
  • Work with exec team to ensure marketing priorities receive infrastructure support as well as provide input on initiatives.

Job Qualifications:

  • 10+ years’ experience in marketing
  • Past experience doing consumer marketing; iOS/Android marketing a strong plus
  • Outstanding program and project management skills
  • Comfortable with marketing automation [Exact Target], Google Analytics and Flurry Analytics
  • Excellent sense of design
  • Outstanding writing skills
  • Motivated self-starter; hands-on doer
  • Ability to work in a fast-paced, dynamic environment
  • Ability to represent the company in a professional manner
  • Excellent communication and teamwork skills
  • Passion for excellence and quality
  • Creative thinker and problem solver
Category
Executive/Senior Level Officials and Managers
Function
Marketing